Alsotech Travaux — Identity & print
Visual identity and print materials for a bioclimatic pergola specialist.
- Client
- Alsotech Travaux
- Industry
- Bioclimatic pergolas & outdoor living
- Year
- 2021
- Country
- Morocco · Ben Guerir
8
catalogue pages
3
named business cards
A charcoal-and-yellow identity rolled out across the company's sales materials: brand guidelines, business cards for the team, letterhead and an 8-page product catalogue.
01The challenge
Present technical products — bioclimatic pergolas, lighting, blinds and glazing — to a demanding clientele, with an image as polished as the installations.
02Our solution
A two-part “Alsotech / Travaux” logo on a charcoal and yellow palette, guidelines with its variations, named business cards for each team member, a letterhead and an 8-page catalogue that showcases real installations: options, LED lighting, trapezoid, triangle and arc shapes.
03The outcome
Deliverables: logo and brand guidelines, business cards, letterhead and an 8-page product catalogue.
Features
What we built
Logo & guidelines
Two-part logo and its variations on charcoal, yellow and white.
Business cards
Two-sided, named for each team member, with a QR code.
Letterhead
Official letterhead with legal mentions and contact details.
8-page catalogue
Pergolas, options, lighting and shapes, illustrated with real installations.
Tech stack
- Adobe Illustrator
- Adobe InDesign
- Adobe Photoshop
Print & branding
The printed pieces
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